• Politics
  • Diversity, equity and inclusion
  • Financial Decision Making
  • Telehealth
  • Patient Experience
  • Leadership
  • Point of Care Tools
  • Product Solutions
  • Management
  • Technology
  • Healthcare Transformation
  • Data + Technology
  • Safer Hospitals
  • Business
  • Providers in Practice
  • Mergers and Acquisitions
  • AI & Data Analytics
  • Cybersecurity
  • Interoperability & EHRs
  • Medical Devices
  • Pop Health Tech
  • Precision Medicine
  • Virtual Care
  • Health equity

Shifting the Focus of Health Tech


At HIMSS, John Nosta saw that the industry is taking a turn.

It’s easy to get sucked into the craziness of HIMSS, with over 45,000 health tech experts coming together, more than 300 education sessions and more than 1,300 vendors.

From vendors displaying the latest digital health initiatives, to speaking about their cybersecurity software, it can be difficult to stay on top of everything that is being rolled out over the course of the week.

Inside Digital Health™ had the opportunity to speak with John Nosta, an innovation theorist focused on the convergence of technology in medicine, as the conference was winding down to learn about what he saw and heard in the exhibition halls.

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Nosta told us that we are shifting across the domain of the three D’s: devices, data and decision.

Experts were talking about their devices — like the Fitbit and the Apple Watch — and about a lot of the elements of innovation.

But there was a shift.

Nosta saw a transition from device to data. It was realized that data trumps the device and with all the data available, we have to figure out what we are going to do with them. With privacy concerns about who owns an individual’s data, the focus on data was warranted.

And now that the focus moved from the technology to the data it collects, individuals are starting to make decisions —the third D. Actionable plans can be created that allow data to drive clinical decisions, Nosta said.

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