Healthcare Marketing & Physician Strategies Summit (HMPS)

Eric Steinberger of Atlantic Health talks about using data, connecting with patients, and envisioning marketing as an engine for growth.

Crystal Broj of the Medical University of South Carolina system talks about making it easier for patients to access the system and reducing headaches for doctors and staff.

Donna Teach explains how one of the nation’s largest pediatric hospitals is working to improve access to care, including behavioral health.

The academic health system serves mostly rural communities, and is working to make it easier for them to get care.

Andrew Chang, chief marketing officer of UChicago Medicine, talks with us about showcasing faculty and working to help the health system grow.

Mark Bohen, the system’s chief marketing and communications officer, talks about helping the system grow and connecting with consumers.